Centra Ecommerce Platform with CEO Martin Jensen
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Centra Ecommerce Platform with CEO Martin Jensen

In our 33rd episode, Paul and James welcome Martin from eCommerce platform Centra, which was founded in 2016 in Stockholm, Sweden.

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Core topics we cover in this episode include:

  • Why Centra has focused on being a headless-only, API-first platform
  • The benefits of being headless for brands
  • Common Centra technology stacks and why most users adopt a headless CMS
  • An introduction to Centra’s wholesale offering
  • How Centra approach international setups – an overview of multi-store, multi-currency and multi-language
  • Core PIM and merchandising features of Centra
  • Discussion around Centra’s technology and systems integrator partner eco-system
  • Centra’s roadmap and expansion into new territories.

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