In this ecommerce podcast, Paul and James are joined by Elastic Path, Amplience and Algolia to discuss what type of business Elastic Path’s Pre-Composed solutions for ecommerce are designed for and the business benefits of composable ecommerce.
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Composable commerce is a popular industry term but isn’t well understood by many ecommerce businesses. In this episode we’re jargon busting with Elastic Path, Amplience and Algolia. We explore what composable commerce means for ecommerce businesses, the challenges & business benefits of composable architecture and how Elastic Path’s accelerator solutions for composable are designed to benefit SMEs and speed up time to market.
In this ecommerce podcast, James Gurd and Paul Rogers are joined by the C-suite of leading composable ecommerce vendors Elastic Path, Amplience and Algolia. Hear from Rory Dennis, Co-Founder and GM North America at Amplience, Bernadette Nixon, CEO at Algolia and Jamus Driscoll, CEO at Elastic Path.
Tl;dr: what we cover:
- What does composable commerce mean for ecommerce businesses?
- The challenges & business benefits of composable architecture
- How accelerator solutions benefit SMEs and speed up time to market
Key Discussion Points
- Let’s jargon bust for anyone struggling with the terminology: define headless and composable in business terms; what does it mean for an ecommerce team?
- The big issue: if you don’t have a switched on tech team, composable & headless feel intangible & risky – why is this architectural approach relevant to an ecommerce team and not just an IT team?
- Why should an ecommerce director/manager care: what are tangible benefits for an ecommerce team that they can use to build a business case?
- Addressing the fear: there are case studies where businesses have thrown away significant investment in modern tech like a composable commerce platform due to unexpected complexity – what do you think are the reasons for this & how can this be avoided?
- Elastic Path now provides pre-composed solutions. Please can you break this down in layperson’s terms – what type of business is this for and why?
- Pre-composed is defined as ‘business-ready solutions that are built on top of Elastic Path Commerce cloud’ – so let’s walk through what this really means
- Licenses and agreements: who owns the relationship with the Client? Is there preferential pricing for buying a pre-composed bundle solution?
- What is the implication for SIs for ongoing support given these pre-built solutions were developed by specific partners?
- Given the nature of composable, what’s the path to lift & shift if an ecommerce team wants to swap out a provider?
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